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Ad Age — Concepts | NewsPals
Concepts
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tech-culture
Ad Age’s AI Token Cost Story Is Really About Agency Pricing Design
Generative AI is moving from creative upgrade to metered business system, and agencies are learning that the pricing model matters as much as the prompt.
ai-ml
Runaway AI token costs are now agency operations work
The API bill is only the receipt. The real job is designing workflows that know when to spend.
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